Our portfolio
Discover Our Collection
Notting Hill
Kensington
Earls Court
Bartle Road
Kensington
Earls Court
What we do
Management Services
Property Management
- Housekeeping & fresh linen after every stay
- Rapid maintenance via trusted local contractors
- Full onboarding, setup & property styling
- Compliance: fire safety, gas certificates, insurance
Online Management
- Listings across Airbnb, Booking.com, Vrbo & more
- Dynamic pricing to maximise revenue
- Calendar management & booking coordination
- Monthly reporting & automated owner payouts
Interior Design
- Professionally designed guest-ready interiors
- Fully managed furnishing & styling setup
- Optimised layouts to increase booking appeal
- Refurbishment coordination handled end-to-end
The full service
What You Receive
1.Property Setup & Styling
We professionally prepare and style your property for Airbnb, helping maximise bookings, guest appeal, and rental income from day one.
2.Housekeeping & Linen
Professional cleaning and fresh hotel-quality linen between every guest stay, ensuring your property is consistently guest-ready.
3.Maintenance & Repairs
Our in-house maintenance team handles all maintenance issues on your behalf, keeping your property running smoothly without the hassle.
4.Compliance & Safety
From fire and gas certificates to insurance and safety requirements, we ensure your property remains fully compliant at all times.
5.Multi-Platform Distribution
Your property is listed across major booking platforms including Airbnb, Booking.com, Vrbo, and Expedia to maximise visibility and occupancy.
6.Revenue Management
Dynamic pricing strategies adjusted daily to maximise earnings, increase occupancy, and reduce vacant nights throughout the year.
7.Guest Care
End-to-end guest management including screening, communication, check-in support, and 24/7 assistance throughout every stay.
8.Owner Reporting
Transparent monthly statements with all bookings clearly itemised, and rental income paid directly to your account.
The process
Our 4 Step Model
Survey & Inspection
A complimentary assessment to evaluate your property's short-let potential.
Design & Refurbishment
Professionally designed and fully funded by us to maximise guest appeal and bookings.
Launch
A tailored launch plan designed to maximise occupancy from day one.
Payouts & Reporting
Clear monthly statements with earnings paid directly to your account.
Why More UK Landlords Are Moving to Short-Let Management
| Traditional Long-Term Letting | With Merlin Homes | |
|---|---|---|
| Income Potential | Fixed monthly rent with limited upside | Higher earning potential through dynamic pricing |
| Flexibility | Locked into long tenancy agreements | Full flexibility to use the property when needed |
| Property Condition | Wear and tear accumulates over time | Professionally cleaned and inspected after every stay |
| Management | Landlord handles tenants and ongoing issues | Fully managed end-to-end on your behalf |
| Void Periods & Arrears | Risk of missed rent and prolonged vacancies | Active calendar and occupancy management |
| Guest Quality | Limited control once tenancy begins | Guest screening, verification, and review monitoring |
| Market Exposure | Typically listed on a single platform | Multi-platform exposure across Airbnb, Booking.com & more |
| Regulatory Changes | Increasing pressure from the Renters' Rights Bill and evolving tenancy regulations | Greater operational flexibility through short-let management |
| Time Commitment | Ongoing landlord involvement required | Completely hands-off ownership experience |
Why Merlin
Why Choose Us?
No Long-Term Lock-Ins
Flexible agreements with straightforward notice periods and no unnecessary restrictions.
No Upfront Setup Fees
We cover the onboarding, launch, and operational setup costs to get your property guest-ready.
Transparent Monthly Reporting
Clear monthly statements with every booking and payout fully itemised.
Dedicated Account Manager
A direct point of contact who understands your property, not a generic call centre.
We Invest Into Your Property
From interior upgrades to professional styling, we directly invest to improve guest appeal and maximise revenue potential.
24/7 Guest & Emergency Support
Round-the-clock guest communication and rapid response support when issues arise.
In their words
Testimonials
“The accommodation was absolutely perfect — spacious, bright, well laid out, and fully equipped with everything I needed. It also felt very secure, which was especially important to me as a solo female traveler. I truly fell in love with this place! The location was great as well. Very responsive and thoughtful host who made sure everything went smoothly. I highly recommend this stay!”
“We really enjoyed our stay! The place was well located with lots of restaurants around and it was very convenient getting to the metro and busses.”
“Cozy and comfortable apartment for visiting London. Location and available services (washing machine, dryer, refrigerator and kitchen).”
“We had a lovely stay. The flat is quiet and ideally situated. The bedrooms face a courtyard so the noise from the street cannot trouble your sleep. It is very close to Kensington Gardens, in the heart of Notting Hill.”
“I had a lovely stay at this place in London. The host was very responsive, very pleasant and understanding throughout the stay. The place was impeccable: everything was very clean, the bedding very comfortable and the apartment overall very pleasant. The kitchen is also very well equipped, which is a real plus.”
“Great apartment with connections to all of London's tourist attractions. The apartment matches the photos and the description, and the host is very friendly and helpful. I would definitely stay here again.”